Jones Soda is out with their annual publicity stunt: meat flavoured soda.
It’s disgusting and brilliant. I would guess every.single.media.outlet in North America will drop them a few lines of copy, a mention, or a full length feature story. I’m writing about it here and I’ll talk about it on air this afternoon.
Do people buy the Christmas Pack or Hannukah Pack because they like to drink Christmas Ham or Latke soda? Probably not, it’s a gag gift, a laugh, a “can you believe they make this” moment.
It’s also a brilliant publicity model for Jones Soda.
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